New dealer websites

The improved user guidance now makes it even easier for end customers to quickly find the right offers and to find out about the range of products at their local dealer. Especially the mobile user experience for the use on mobile devices is significantly improved by the new pages and takes into account the overall changed user behaviour. Böckmann has been offering this service to its dealers for several years. This gives the dealers the opportunity to present their company on their own page, which is always up-to-date online in terms of technology and content.

In the course of the relaunch, not only has the technical basis been brought up to the state of the art, but the design has also been significantly modernised. The partners benefit from a strong network of a strong brand.

A significant added value is a far-reaching dealer login area that enables the administration and individualisation of these own specialist dealer pages. This means that current offers can be published at any time on the dealer's own website, in the network and on boeckmann.com. In addition, it is also very simple to publish trailers on mobile.de.

Interested trailer customers can quickly and easily discover the available trailers, new vehicles and used trailers. The dealers also present their rental vehicles on the pages and offer the possibility to make an appointment for consultation or a test drive. Customers who already own a trailer can find out about the maintenance and service offer and contact them directly with a request for an appointment quickly and easily. The brand essence "first-class service" is thus clearly reflected in the concept of the pages.

From the very beginning, we have maintained a long-term and cooperative relationship with our dealers in over 30 countries worldwide. Almost 200 dealers in Germany alone ensure a strong regional presence and offer trailer customers a reliable and first-class range of advice and products.